Consider the greatest author of all time and most followed person in history.

This man gathered crowds and told stories for 3 years straight. It’s estimated almost 1/3 of Jesus’ teachings were stories, and almost all of them were stories of people’s problems being redeemed.

Storytelling works because it tugs at the deepest desire of every human soul: redemption.

Stories lead people on a journey from problems to solutions, from unmet desires to results.

If you want to connect and influence other people, model what Jesus did and help people overcome their unbelief through redemptive stories.